Hardback
March 21, 2023
9781421446271
English
236
73795
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$34.95 USD, £26.00 GBP
v2.1 Reference

Knowledge Towns

Colleges and Universities as Talent Magnets

The remote work revolution presents a unique opportunity for higher education institutions to reinvent themselves and become talent magnets.

In Knowledge Towns, David J. Staley and Dominic D. J. Endicott argue that the location of a college or university is a necessary piece of any region's effort to attract remote knowledge workers, and thus accelerate economic development and creative place-making. Just as every town expects a church, bank branch, post office, and coffee house, a decentralized network of institutions of higher education will flourish, acting as cornerstones for the post-pandemic rebuilding of our society and economy.

In calling for a "college in any town," they are not simply proposing placing a traditional college within a town or city, envisioning instead a particular kind of higher education institution called a "knowledge enterprise." In addition to providing the services of a traditional college, a knowledge enterprise acts as a talent magnet, attracting workers looking to move to cheaper and more attractive destinations.

With the post-COVID-19 shift to more remote work, and millions of people moving to more affordable and livable cities, a place that wants to attract talent will require a thriving academic environment. This represents a new opportunity for "town and gown" to create thriving collaborative communities. The pandemic has accelerated existing trends that put at risk the viability of many colleges and universities, as well as that of many towns and cities. The talent magnet strategy outlined in this book offers colleges and towns a plan of action for regeneration.

About the Authors

David J. Staley (COLUMBUS, OH) is an associate professor of history, design, and educational studies at The Ohio State University. He is the author of Alternative Universities: Speculative Design for Innovation in Higher Education. Dominic D. J. Endicott (WOLFEBORO, NH) is a partner at Northstar Ventures and an advisor at the MET Fund.

Johns Hopkins University Press
Higher Education and the City
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9781421446271 : knowledge-towns-staley-endicott
Hardback
March 21, 2023
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