In the News, 3rd edition, third edition
The Practice of Media Relations in Canada
Now in its third edition, In the News is the standard Canadian textbook on media relations, used across the country. The authors provide an introduction to media relations, grounded in both communications theory and hands-on, day-to-day experience. Whether you need to promote your issues to the nation or reach small, targeted groups, this book is your step-by-step guide. In the News is perfect for communications students; media relations practitioners in the private, public and voluntary sectors; and anyone who wants to break a story.
About the Authors
|Pica Pica Press, an imprint of University of Alberta Press|
Other Titles by William Wray Carney
Other Titles by Colin Babiuk
Other Titles by Mark Hunter LaVigne